Low-income markets hold promise for business owners with imagination and innovative ideas

flowering Karoo, near the Highway N1 between L...
Flowering Karoo, near the Highway N1 between Laingsburg and Prince Albert Road Western Cape, South Africa (Photo credit: Wikipedia)

In recent months I have travelled through the Richtersveld in the Northern Cape and the Karoo in the Western Cape. Vast expanses, unique flora and hardy, friendly people who live and work in these semi-desert regions.

When you arrive in the small town of Philipstown, De Aar, Carnarvon, Calvinia, Laingsburg, Beaufort West and Hanover, you are stuck by the large number of young people, unemployed people begging for money and the mostly run-down retail shopping areas.

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