What small business owners can learn from Angelina Jolie about making tough decisions

English: Angelina Jolie at the Cannes film fes...
English: Angelina Jolie at the Cannes film festival. (Photo credit: Wikipedia)

When Angelina Jolie found out how high the risk of breast cancer was to her personally she decided to be proactive and minimise the risk by having a preventative double mastectomy.

Jolie did her homework. She got the facts to make an informed decision. Consulting her doctors she confirmed that she carries a “faulty” gene, BRCA1 and her risk was 87 percent for breast cancer and 50 percent for ovarian cancer.

She did not backpedal on making her decision. She did not play it safe. She demonstrated courage by making a difficult decision.

Small business owners are faced with tough decisions in this uncertain and difficult economy. Tough decisions have to be made to ensure small business survival whether yours is a retail store or you act as an independent consultant.

Here are 10 tough business decisions that small business owners face in these rough times: Continue reading “What small business owners can learn from Angelina Jolie about making tough decisions”