What methods work best for generating ideas for products and services?
A motivated entrepreneur will be constantly on the lookout for new business ideas using observation, listening (especially to complaints and problems) and scanning a wide range of published materials.
Continue reading “Discover how to turn your ideas into profit”
I was sitting outside in the garden on a sunny summer morning watching a Loerie bird perched in a tall Jacaranda tree when I heard my cell phone ring from inside the house.
The call was from John Brown (I can’t say his real name because of client confidentiality) who said he had a new idea that would make a lot of money. Would I help?
We got together three days later. John’s main business was slowing down. He had lost a large overseas customer. His personal costs had risen because he had bought a new house, had sent his two children to good schools and had taken on a new young employee.
John’s story, his motivation for coming up with his money-making idea, is similar to most other people. The trigger is often a change in personal circumstances. Continue reading “The smartest way to cash in on your blockbuster idea”