Do you make these mistakes in advertising your products?

Land Rover advert
Land Rover advert (Photo credit: Ben Terrett)

The petrol price has sky-rocketed to such stratospheric levels that companies have been forced to pull their sales people off the road.

Now more businesses are looking at selling through less direct sales methods such as print advertising, telesales and online sales messages.

The effective sales appeals that salespeople are able to make when selling face-to-face, reading customer clues on the spot, are much more difficult in shorter written messages. Continue reading “Do you make these mistakes in advertising your products?”