How do you gain the first-mover advantage as a small business?

(Copyright © 2016 by Chesney Bradshaw, all rights reserved)
(Copyright © 2016 by Chesney Bradshaw, all rights reserved)

When I was growing up and we went fishing for snoek off my father’s ski boat at Cape Point we became excited when we were the first to discover the giant shoals of Snoek. When the shoals of snoek were concentrated as they moved into False Bay, the fishing was good. Within a few hours you could catch enough to fill the boat’s fish hold and go home early to market.

In the following days, the commercial fishermen out of Kalk Bay and Simon’s Town and the ski boat fraternity would hear that there was snoek off Cape Point. A whole flotilla of fishing boats would be fishing for the snoek shoals. Sometimes it was chaotic. If you were into a shoal of snoek, other boats would drift next to you throwing out the lines and entangling them in yours. There was much cursing and cussing. Within a few days, unless the South Easter or North Wester came up, the shoals would have dwindled and the fishing would be poor. Continue reading “How do you gain the first-mover advantage as a small business?”