When you come up with an idea for a new product or service and develop it for market, you will need to sell it to prospective customers. Selling involves a process of qualifying the prospective customer, presenting an appeal to buyer needs and finally closing the sale.
If you are going to be successful in your start-up or existing business, it stands to reason that the more sales you make, the more successful your business will be. It also means that the better you are at closing sales, the more revenue you will produce for your business. Knowing how to close sales is therefore critical to the success of your new product or service. Continue reading “Closing the sale: emotional connection, building relationships and gaining trust is critical”
