rather than putting people out on the streets
We see all these campaigns to promote small businesses, like International Small Business Week, “Small Business Friday” and other conferences and initiatives that put the spotlight on small business. These campaigns are well-meaning but what impact do they make? What good do they do for the small business person down there in the trenches of a small village trying to eke out a living?
Really?
Small business is about every day slogging it out in the trenches, providing friendly customer service and thinking of what better services or products to provide customers. These grandstand platforms make everyone feel good on the day but what good do they do for small business and the other 364 days of the year?
