Some people see other people doing business and say to themselves “I can do that”. It may work for a handful of people but to grow a business beyond a certain scale takes more than just the desire.
The consequences can be disastrous. I’m reminded of Catherine Tate, the “I can do that” woman. If you’ve seen any of her television skits, you will know that when she says “I can do that” and tries to do whatever she sees, it turns out into hilarious disaster. It’s fun to buckle over with her slapstick brand of humour and irreverence but in the real world of small business you will end up choking on your laughter. Continue reading “Can you really do this?”
