On a Friday evening in December we went to listen to an opera at the Roodepoort, Theatre. The main draw card was South Africa’s top tenor Stephan Louw. If you’re not interested in opera don’t worry because the fascinating part of this opera was the business model.
Opera audiences in South Africa aren’t big and running an opera in a small theatre such as the Roodepoort Theatre was probably the right size venue because even though we were to watch and listen to a top tenor, the theatre was about half full. Continue reading “Does your business model require a makeover?”