The guru coaches and experts make starting and running an independent small business sound so easy that just about any fool can do it. Yes, we all believe them.
Let them speak to real business owners who are forced to live with landlords that push-up rentals every year. One small business owner I know lives in fear that his landlord will learn that he is doing well and push-up his rent. He’s devised sharp ways to keep the big bulldog at bay. Taking cash, running his business on word-of-mouth and keeping quiet as a church mouse about his sales. Continue reading “What challenges fire your innovation powers the most”