Don’t underestimate the back-breaking work it takes to make a start-up idea viable

English: Black and white cake, made at the Cli...
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This guy was shouting all over the Internet about how no one will steal your start-up idea because an idea is 1% value and execution is 99%. Do you agree? Would you disagree?

Whether this guy is right about the 1% or not, there is no getting away from the importance of execution. What does execution mean? Well, on one level it means taking your promising idea and turning it into a viable product or service. Continue reading “Don’t underestimate the back-breaking work it takes to make a start-up idea viable”