Blog Post: How Many Cups of Coffee to Break Even?

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This past weekend, I came across a mobile coffee vending unit operating out of a small panel van. Naturally, curiosity got the best of me. How much does it cost to set up a mobile coffee business, and more importantly—how many cups of coffee do you need to sell to break even?

After including some real costs, making some assumptions and using AI to do the calculations, here’s what I found:

Startup Costs

• Second-hand coffee machine = R50,000

• Inverter = R90,000

• Vehicle = R250,000

• Other setup expenses = (Let’s call this X)

Total Fixed Costs = R390,000 + X

Cost Per Cup vs. Selling Price

• Cost per cup (coffee, milk, etc.) = R5

• Selling price per cup = R35

• Profit per cup = R35 – R5 = R30

Break-even Calculation

To cover R390,000 in fixed costs:

\frac{390,000}{30} = 13,000 \text{ cups}

So, this mobile coffee operator needs to sell at least 13,000 cups before making a profit.

How Long Would That Take?

This depends on daily sales. Here’s an estimate:

• Selling 50 cups per day ? 260 days (about 8.5 months)

• Selling 100 cups per day ? 130 days (about 4.5 months)

• Selling 200 cups per day ? 65 days (just over 2 months!)

Success depends on location, foot traffic, and loyal customers. Mobile coffee is a business that demands hustle—but once you break even, it’s all profit from there.

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