How can you develop a roadmap to turn your idea into a product or service that customers will buy?

Pencast: “How to turn your ideas into profit”

The simple four-step system that transforms your new product or service idea into an income generator

Click the beginning of the pencast (on the image) above to listen and view.

Coming up with new ideas for products and services can be the biggest challenge for some start-ups and small business owners. Others find the idea-generation process exciting and fall in love with their ideas.

Identifying which business ideas have real commercial potential is one of the most difficult challenges that would be entrepreneurs and even experienced small business owners face.

Some entrepreneurs, product developers and creative people love creating products. But they can easily fall into the trap of not performing essential commercial tasks such as marketing and selling without which they won’t have customers. Continue reading “How can you develop a roadmap to turn your idea into a product or service that customers will buy?”