You’ve got every right to be skeptical.
Every day ordinary people come up with ideas. They fix things in their homes, they find ways to reduce their expenses and they get ideas to make delicious suppers.
At work they find new ways to do their work more effectively, write e-mails and proposals and figure out clever methods to cut costs.
Now, why would they want techniques and methods to generate ideas? Continue reading “Do all these idea generation techniques really work?”