Climate emergency

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Photo by Werner Du plessis on Unsplash

In 2009 the term “climate emergency” was named as the word of the year by a venerable publisher of dictionaries. People were talking about “climate change” as if it was something that was perhaps neutral.

Consider the global weather emergency and its aftermath of drought, destruction through tornadoes, heavy storms and rising heat.

Water is especially is worrying. Drought-stricken areas are suffering, farmers have sold off their livestock, grain planting has been halted and some farmers have even taken the drastic step, after facing no hope, of committing suicide.

Then you come across self-righteous social media trolls with gigantic egos, who spew out ignorant comments about water. Targets they demonize are agriculture and industry.

Let’s just say that anyone involved agriculture is not wasteful with water and industry is playing a committed role in reducing its water footprint.

However, agriculture makes you think about human consumption of food. Agriculture supplies necessary vegetables, grains and protein for billions. That is simply demand. It’s driven by population growth.

For a moment think how much farming land is required to feed you in any given year. Some experts say each person requires half an acre of land per year for farming to provide them with the food they require to stay alive. Others argue that on arid or less productive farming land, it takes up to one and a half acres to feed one person per year.

Responsibility for water consumption should be placed firmly with the consumer not only the producer. Scarce water resources are being used to feed consumers. How much food in a given year can you do without? Are you using food sparingly?

It’s a well-known fact that huge quantities of food are wasted. By consumers. Who takes responsibility for this wastage?

This is a website that deals with innovation. The growing crisis because of the climate emergency requires new ideas, new methods and new technologies. Those who come up with solutions will be rewarded. And here we are not talking about being “eco-friendly” or “green”. We’re talking about making drastic changes that reduce individual consumption of resources. Solutions that we see today will be considered basic in the years to come as pressures mount on precious natural resources.

If you see a need in your business to reduce your water consumption, lower your carbon footprint and be better prepared for business disruption (as climate emergency grows), contact us and let us know how we can help.

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