
Growing up in Kalk Bay, Cape Town, my mother used to make delicious pickled fish. Being so close to a real, working fishing harbour she was able to buy fresh fish for frying, baking and pickling. My father had a ski boat and he would catch various fish which could be pickled such as Cape Salmon, white Steenbras and yellowtail.
On Sunday we ate delicious pickled fish for lunch. But this pickle fish was not made in Cape Town where one would expect pickle fish to be made but was rather made in Bloemfontein in the Free State. Interesting, isn’t it, that a small business in the heart of the country has come up with an idea to produce pickled fish and make it available in various convenience stores and butcheries. Continue reading “A tool that helps you decide if your new business idea is viable or not”



